Amiibo have taken the world by storm, and the current supply isn’t meeting the demand for these incredibly popular figurines. Have you seen Marth, the Wii Fit Trainer, or even the Villager in a store near you? I certainly haven’t, and rumors have been circulating that Nintendo has discontinued production of a handful of these popular amiibo after their initial production run. When confronted with this difficult question, Nintendo of Europe decided to choose their words very carefully in a statement to GameSpot.
“Nintendo of Europe would like to confirm that supplies of Amiibo are currently available in the European market. Amiibo have been very popular at launch and as such it’s always possible that a few retailers may have sold out. We are continually aiming to always have a regular supply of Amiibo brought into the marketplace and there are many waves of Amiibo to come.”
They neither confirm or deny that some amiibo may be discontinued, only the fact that they are trying to keep a steady stock of amiibo available for consumers in the marketplace.
Nintendo of America alluded to the fact that some amiibo that have sold out may eventually return to stores at a later time, but still echoed Nintendo of Europe’s sentiments.
“Certain sold-out amiibo may return to these markets at a later stage.”
“Some amiibo were very popular at launch, and it is possible that some amiibo in the United States, Canada and Latin America may not be available right now due to high demand and our efforts to manage shelf space during the launch period. Certain sold-out amiibo may return to these markets at a later stage. We are continually aiming to always have a regular supply of amiibo in the marketplace and there are many waves of amiibo to come.”
While Nintendo is emphasizing that they are trying to maintain a steady supply of amiibo in stores, they still haven’t given a definitive answer as to whether or not certain figurines have been discontinued, which is a primary concern among fans.
As the holidays inch ever so closer, it would be very unwise for Nintendo to stop producing some of their most popular Super Smash Bros. characters, like Marth, or even promising newcomers to the series, such as the Villager. Some of these amiibo could even have functionality outside of Smash in future Wii U titles, so discontinuing production this early on (before the holiday season is even over!) is incredibly premature.
Let’s hope that this is merely a case where the demand for an item is outstripping the initial production supply, as amiibo have been flying off store shelves ever since their release alongside Super Smash Bros. for Wii U this past November.