When Nintendo launched the Wii U in late 2012, the console did not fly off the shelves as they anticipated. This holiday, however, we will most likely start seeing an increase in sales due to the popularity of Super Smash Bros. for Wii U and Mario Kart 8. It seems that a lot of Nintendo fans have not been thoroughly convinced to upgrade their Wii to the newest console.

I personally purchased a Wii U a few days after launch because I was extremely excited about the possibilities that awaited in the upgraded hardware and GamePad. As impressive as it is, I ended up using the Wii side of my Wii U more so than the Wii U partition, due to a lack of games at the time. Finally, Wii U fans are starting to see an expansion of the game library with popular titles like Super Smash Bros.Mario Kart 8,  and the impending release of Zelda U that are only available for Nintendo’s latest and greatest console.

David Ho of The Wall Street Journal had the opportunity to sit down with Nintendo of America’s CEO Reggie Fils-Aime to discuss Nintendo’s place in an increasingly “mobile” game world (i.e. gaming on smartphones), and why people should upgrade to the Wii U.

So how does Nintendo convince people to upgrade? Well, in Reggie’s words, “we convince them with the games”. For example, full HD graphics, advanced multiplayer capabilities, and full Amiibo integration are only available by upgrading your console to a Wii U. Also, who can argue the value in purchasing a Wii U bundle? You get two games and an amazing console that appeals to people of all ages with access to Wii, Wii U, and Virtual Console games all for $299. This “compelling offer” is sure to be a hit this holiday season.

“We convince them with the games”

Nintendo also continues to offer the best in handheld gaming. The 3DS has sold incredibly well and offers a full gaming experience that our smartphones truly cannot touch. With the New 3DS on the way in 2015, the improvements to the handheld console should serve to further solidify Nintendo’s place in the mobile gaming world. By “compet[ing] for [our] entertainment time” and convincing people to spend their valuable downtime unwinding with titles such as Super Smash Bros.Mario Kart, and The Legend of Zelda, Nintendo will “win in the marketplace”.

  • Noshpan

    The price tag is the reason I haven’t got a WiiU yet. Two years later and I’m STILL trying to save up a little bit at a time.

    • Morgan

      well, it is much more affordable than the alternatives and now I think it finally has the kind of games lineup that it should have had a year into the console’s life cycle. so it’s definitely worth it. Smash, Hyrule Warriors, Mario Kart, TWW HD, Bayonetta 2, etc. it has such a good upcoming lineup too with games like xenoblade X and zelda u…and that’s not even considering the games that haven’t been announced for the system yet.

      • GreenLinkMaster

        I pray all this is really enough to make the Wii U the hit is should be. it is a great console, it just needed more games.
        and honestly, I haven’t even a flick on interest in any Xbox system, as I’ve yet to see even a single game for any of them that I’d even be interested in checking out. or that I can’t just play on another system
        and 500$ for a PS4? unless they have kingdom hearts 3, 4, and 5 as well as Final Fantasies 15-17 lined up for it this next year, I don’t think so. it’s gunna have to be made downward compatible so I can play all my PS1 and 2 games on it as well as the like, 4 maybe 5 PS3 games I have any interest in on it. otherwise it doesn’t matter how much I want KH3, it just isn’t worth it.

    • Ghirahim

      Are you kidding me?! You can’t save a few hundred dollars/euros in TWO YEARS?! Are you 8 years old or just extremely poor? What the actual f**k, seriously. This is hilarious.

      • Noshpan

        Actually, yes I AM dirt poor. You may not have to worry about such things as being able to afford food, gas for the car and paying the co-pay on medications, but that’s what I’ve had to do with the money that I have HAD saved up. Yes. I’ve had to take money OUT OF WHAT I’VE SAVED so I can pay for the things that have higher priority. So, sure it sounds hilarious to someone who doesn’t have to worry about that stuff because mommy & daddy gets it for them.

        • Ghirahim


          I’m old enough to have a job and a few hundred euros is basically nothing.

          • GreenLinkMaster

            because you probably don’t have all the expenses she/he does. I’m 20 and only had a job for about a year and 4months now, and about 4500$ saved up. but you know what? I pay my phone, gas, and car ins, that’s all. I live with my parents and only started paying rent 2 months ago. so even with the few big expenses I’ve encountered in the last year I have plenty saved up. and could afford a Wii U, and my nice gameing laptop.
            but this person is saying that they’ve had money saved up, and now they have so many things they HAVE to put their money on every month, some of it every week that they spend not only part of what they earn each week, but even have to pull out of what they’d previously saved up. some peoples circumstances just don’t allow them the extra money for things like this. and it’s no fault of their own. it’s not their fault they don’t have a ton of extra money to throw out the window for whatever. they try hard and do what they can.
            so yah, to them 300$ for a game system sounds like way to much. but I don’t find that funny just cuz I can easly afford it.
            (though I admit there are people who could do more for their money but don’t. or maybe don’t do anything and still complain about not having things, I’m willing to bet that Noshpan isn’t one of them)

  • Ryan Haney

    For years, the Gamecube controller has been my favorite controller from any system. Now, it is the Wii U GamePad.

  • Esteban Santi

    They should start offering a reasonable amount of games back in 2012 to prevent all this. But finally many appealing games are arriving!!!

    • Morgan

      eh stuff happened, but they’re on a roll now.

  • MischievousLittleImp

    I pretend to buy one tomorrow (Black Friday)!

  • Abbra Larson

    I’m hoping to get one for Christmas. When our Wii crapped out on us, my mother was a little more willing to accept the idea of the Wii U.

  • Leo F

    So far, none of the three new-gen consoles have any “must-play” games for me. Arkham Knight and Zelda U will change that, but no one console will have both of those games, so I’m still conflicted.