On Tuesday, Nintendo and DeNA surprised many of us by announcing that they will be working together to produce mobile game apps using Nintendo’s Intellectual Property (IP). DeNA has produced some of the most popular game apps such as the Rolando franchise and Tiny Tower. Nintendo, as we know, is a gaming giant and owns the IP for some of the world’s most beloved video game characters.

“In order to create completely new game experiences for smart devices, all Nintendo IP will be eligible for development and exploration by the alliance,” Nintendo said. A capital alliance was agreed upon by the two gaming giants whereby Nintendo will receive ten percent of DeNA’s treasury shares and DeNA will receive 1.24 percent of Nintendo’s. This alliance speaks to the long-term relationship between the companies.

This opens up a world of possibilities for potential iOS, Android, and Windows Phone (yeah, I didn’t forget about you) users. Interestingly, it has been stated that there will be no ports of pre-existing Nintendo games but there will only be new and original content developed for mobile devices. This will “ensure the quality of the gaming experience” and allow Nintendo to continue developing for the 3DS, Wii U, and future consoles.

Nintendo and DeNA have also discussed that they are planning on developing an online membership that would be accessible from mobile devices, PCs, and game consoles. DeNA will shine in this development with their extensive experience with online membership services and capabilities. This service is due to be launched in Fall 2015.

In the end, this announcement is both exhilarating and intriguing. Many of us may be left wondering what this partnership really means for the future of Nintendo gaming. If we can conclude anything, it will be that there are many exciting things in store for Nintendo fans in the near future.

You can watch the announcement of this historic partnership in the presentation below.

  • Ryan Haynes

    Reminds me of the situation with the CD-i, only with Nintendo making sure everything is dome right this time.

    No ports? At least give us Pokemon Fire Red.

    • Morgan

      My brother has it on his android. lol.

      • Ryan Haynes

        VC on Smartphones would be a cool idea, though. That, and a more universal VC service where if you buy an NES game on one, you own the other versions too.

  • CEObrainz

    Nintendo are going about this the right way. Getting a company that knows what they’re doing to make the mobile apps whilst they can focus on making the console and handheld games we love to play. Hopefully there are one or two smartphone games that are worth looking at, perhaps a few companion apps too for the NX as I’d assume it’d have better integration with a unified platform than the Wii U and 3DS.

  • JasonBall

    I actually don’t like this. I feel like this means Nintendo products are going to be of much less quality with smartphone integration now. Sure, they may keep doing console stuff, but they have now fallen into the modern gaming company way of smart integration and apps. Nintendo was all bout quality consoles and games for 30 years now, and I’d hate to see that focus go away.
    They may have been doing poor business the past few years, but they weren’t going bankrupt anytime soon. They could easily save themselves without smartphones. This is just them giving in to popular demand and letting themselves make poor consoles.
    And, to all PS and Xbox fans, let me remind you that the fact that Nintendo can hold their own and do as well as they have with little third party support really says something. Take away Sony and Microsoft’s third party games would cripple them. Just an observation.

    • Ryan Haynes

      It’s not smartphone integration, and it’s not Nintendo making games for Smartphones. It’s another company making Smartphone games under the gudence of Nintendo. Pokemon’s had smartphone games for a while, and I’d expect that DeNA’s game would be similar to them.

      • JasonBall

        But its still a step down by putting loved characters in presumably stereotypical smartphone trash just to make money. I can just see “Zelda Crush” in which you have to wipe out the sage medallion symbols to clear rows.

        • Ryan Haynes

          But since this is NOT Nintendo making them, it’s going to effect them as much as a flash game that did the same thing. Speaking of, I think they are going to pretty much be like the flash games that Nintendo used to put on the site, like StarFox Command’s Smart Bomb thing.

          • JasonBall

            So you’re telling me that not only will the degrading games be made in the first place, but that Nintendo will receive little profit form them?

          • Soeroah

            Nintendo’s using this as more of an advertisement deal than a way to make money. I don’t think they are particularly strapped for cash.

            The idea is to spread their IPs to more devices in such a way that it might interest casual gamers who don’t yet own a gaming system.

          • JasonBall

            That makes sense.

  • Vladislak

    I’d rather they either leave the Zelda franchise on dedicated platforms, or make any phone games also available on 3DS.

    Maybe I’m (comparatively) old fashion, but I don’t even have a cell phone capable of playing anything more than tetris (it doesn’t even play that very well. lol).

  • Gordon Sorensen

    *Insert Star Wars episode 3 Darth Vader scream* “NOOOOOOOOOOOOOOOOOOOOOOOOOO!!!!!!!!!!!!!!”

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